Playne Design
Sussex Modern Zine #2: Print and publications, Promotional literature, Visual identity, Art direction

Sussex Modern Zine #2: Print and publications, Promotional literature, Visual identity, Art direction

Playne Design
Balfour Winery Candle Packaging, Website design and development

Balfour Winery Candle Packaging, Website design and development

Playne Design
Koestler Arts Brand strategy, Visual identity, Promotional literature, Website consultation

Koestler Arts Brand strategy, Visual identity, Promotional literature, Website consultation

Playne Design
Laurence King Publishing Website design and development

Laurence King Publishing Website design and development

Playne Design
Sussex Modern Naming, Visual identity, Brand strategy, Tone of voice, Campaigns and advertising, Website design and development

Sussex Modern Naming, Visual identity, Brand strategy, Tone of voice, Campaigns and advertising, Website design and development

Playne Design
Lowther Castle Exhibitions and environments, Signage and wayfinding

Lowther Castle Exhibitions and environments, Signage and wayfinding

Playne Design
Charleston House & Gallery Charleston Press No.4: Print and publications

Charleston House & Gallery Charleston Press No.4: Print and publications

Playne Design
Balfour Winery The White: Packaging, Website design and development

Balfour Winery The White: Packaging, Website design and development

Playne Design
Lambeth Council BeLambeth: Brand strategy, Visual identity, Website design and development, Tone of voice

Lambeth Council BeLambeth: Brand strategy, Visual identity, Website design and development, Tone of voice

Playne Design
Sussex Modern Website design and development

Sussex Modern Website design and development

Playne Design
Lambeth, Lewisham, Southwark, Wandsworth Councils Stride: Naming, Brand strategy, Visual identity, Tone of voice, Website design and development

Lambeth, Lewisham, Southwark, Wandsworth Councils Stride: Naming, Brand strategy, Visual identity, Tone of voice, Website design and development

Playne Design
Sussex Wine Tourism A Plan For Growth: Print and publications

Sussex Wine Tourism A Plan For Growth: Print and publications

Playne Design
Balfour Winery Archive Collection: Packaging, Website design and development

Balfour Winery Archive Collection: Packaging, Website design and development

Playne Design
GoodData Brand strategy, Visual identity, Website design

GoodData Brand strategy, Visual identity, Website design

Playne Design
The Foundry Types Website design and development

The Foundry Types Website design and development

Playne Design
Visit 1066 Country Art Direction, Advertising, Website consultation

Visit 1066 Country Art Direction, Advertising, Website consultation

Playne Design
Holkham Estate Exhibitions and environments

Holkham Estate Exhibitions and environments

Playne Design
Dukes Education Print and publications

Dukes Education Print and publications

Playne Design
Liquid Metal FX Visual identity, Packaging

Liquid Metal FX Visual identity, Packaging

Playne Design
Lee Miller Archives Visual identity, Website design and development

Lee Miller Archives Visual identity, Website design and development

Playne Design
Creative Estuary Brand strategy, Visual identity, Website design and development, Tone of voice

Creative Estuary Brand strategy, Visual identity, Website design and development, Tone of voice

Playne Design
Lambeth Council BeLambeth: Brand strategy, Visual identity, Website design and development, Tone of voice

Lambeth Council BeLambeth: Brand strategy, Visual identity, Website design and development, Tone of voice

Playne Design

Here at Playne you will find a team with the imagination and capability to create inspiring brands, clear communications and engaging experiences.

Over two decades, we have gained a reputation for effective design in traditional media while pioneering innovative digital technology and user experience.

We build collaborative relationships with our clients, taking time to understand their culture, their sector, and the challenges they face. From those insights we develop workable strategies and thoughtful design solutions, delivered with meticulous attention to detail.

Just. Playne. Simple.

What we do

  • Brand strategy
  • Visual identity
  • Campaigns and advertising
  • Photography and film
  • Illustration
  • Website design and development
  • Digital and animation
  • Promotional literature
  • Print and publication
  • Packaging
  • Exhibitions and environments
  • Signage and wayfinding

Who we work with

Balfour Winery
Sussex Modern
Creative Estuary
Charleston
De La Warr Pavilion
Koestler Arts
Dukes Education
Earlscliffe
Lambeth
Laurence King
Good Data
1066 Country Of Origin
East Sussex County Council
Wealden District Council
South Downs National Park
Lowther Castle

Playne worked in full consultation with us and were very flexible, always going the extra mile. A friendly and welcoming team who we’d recommend without hesitation.

Jane Ellis, Tourism Marketing Officer, Visit1066 Country

I enjoy the openness of the relationship, the flexibility of Playne’s approach, and the technical and design perfectionism.

Charlotte Fairbairn, Creative Director, Lowther Castle and Gardens

A pleasure working with the team at Playne. They’ve really immersed themselves in our quite complex topic and presented excellent ways to display our narrative in a beautiful and engaging way.

Sue Penlington, Sustainability Manager, Holkham Estate

A very heart-felt thank you for all your hard work, expertise and wonderful creativity.

Jennifer Yard, Place Branding Manager, Creative Estuary

Playne approached the design with the up-most care and respect and above all, we thoroughly enjoyed working with the Playne team.

Eleanor Blatherwick, Head of Marketing, LKP Publishing

It’s their professional approach, creativity, friendly team and dedication which stands out every time.

Nathan Vasey, Lambeth Council, Business, Culture and Investment Manager
Studio Photo
Studio Photo
Studio Photo
Studio Photo

Team Playne

Clare PlayneClare PlayneFounder & Creative Director

Clare leads the team, taking responsibility for strategy, creativity, and design. Directly involved with every client project, Clare responds enthusiastically to the most challenging and complex brief. Her experience over 30 years has enabled a deep understanding of how to build brands by making the most of the creative and technological opportunities. Clare is a graduate of Nottingham Trent University (BA Hons) and currently Chair of the International Society of Typographic Designers.

Simon HolderSimon HolderNon-Executive Director

Simon guides the company’s growth and helps build its organisational and operational capability. To this task Simon brings more than 20 years’ director-level experience in marketing, digital and e-commerce roles at leading UK retailers, including Sainsbury’s, Homebase, Wickes, Travis Perkins, and Jessops. He is an alumnus of INSEAD and the Institute of Directors. His energy and commitment are reflected in his wider activities, from climbing Mount Kilimanjaro for a cancer charity to co-founding a performance arts group to producing activist documentaries and live broadcasts.

Ben HoathBen HoathDigital Designer

Ben’s career began with a practical working experience of print design, from gifts and souvenirs to documents and forms. He now leans heavily into design for web and online applications, building expertise in user experience and the potential of digital design platforms. Ben has developed a broad skillset that supports the team’s technical capability across brand identity and communications. He has a BA in illustration from University of Portsmouth.

Cosima DinkelCosima DinkelSenior Creative

Cosima is a versatile conceptual designer with a wealth of experience and knowledge gained from working in the cultural sector with national museums, arts and heritage organisations and publishers. Familiar with presenting information in a clear and inspiring way, Cosima is at home designing for print, packaging and exhibitions, but can equally turn her hand to any creative challenge. Cosima has a BA (Hons) in graphic arts and design from Leeds Metropolitan University.

Jim NorthoverJim NorthoverStrategist & Writer

Jim works on the strategic and consultative aspects of projects, bringing a career’s worth of experience in the creation of brands, narratives and messaging for organisations and businesses. A leading figure in the design industry for many years, Jim has a track record which includes public sector, arts and culture, placemaking, regeneration and development initiatives. He holds an MA in design writing criticism from the University of Arts London.

Jem LewisJem LewisJunior Designer

A younger member of our team, Jem is driven by a passion for continuous learning and a strong desire to communicate clients’ messages to make a meaningful impact. With a solid foundation in design education (BA in graphic design from Hastings University Centre) and a keen eye for detail, Jem has swiftly transitioned into the professional realm working alongside other team members.

random imageWebsite support teamWeb & software developers

Our development team embrace a variety of programming languages and frameworks, adapting seamlessly to the demands of diverse projects. Whether optimising code for performance, architecting scalable systems, or troubleshooting intricate issues, they find fulfilment in the intricate dance of logic and creativity.

Rosie SteelRosie SteelFinancial Controller

Rosie plays a crucial role in overseeing various aspects of the company’s financial management to ensure effective budgeting, staged payments, and accurate reporting.

GialloGialloStudio Dog

Chief morale officer and four-legged genius, Giallo is a key member of the team. He is a keen advocate of the ‘walk and talk’ meeting and is always on hand to provide a warm welcome to clients and visitors.

Playne London

Tripod
1 Brixton Hill
Brixton
London
SW2 1RW

Map+44 (0)20 7089 2624

Playne Hastings

Hanover House
Marine Court
St Leonards on Sea
East Sussex
TN38 0DX

Map+44 (0)1424 438883
General enquiriesinfo@playnedesign.co.uk
Careers / internshipsjoinus@playnedesign.co.uk